Monday, 13 July 2009

Yes, Microsoft produces nice mouses...

I really wonder if that would be all we will be saying about Microsoft in few years time. I have been a computer user since Commodore 64 and all these while Microsoft was a growing company which became a real titan. Didn't they make mistakes, of course they did but every time they know how to strike back. They missed multimedia (commodore amiga had cd drives at the time microsoft didn't have real windows) later they set the multimedia standarts, they missed the internet startup, they hit back with explorer, they missed visuality they hit back with xp, they missed java (actually they just couldn't control) they return with C#, they missed ICQ later dominate with msn, they missed game console era they became the nightmare of sony with xbox (thanks to ease of development and cheap hardware), we can add much more examples such as MS Sql, windows nt... etc. I remember once they even took control of Apple. Microsoft hasn't been the innovator for long but they really know how to observe the trends and strike back. They started producing mouses, keyboards even webcams... anything you can imagine related to computers.
But I have never seen Microsoft loosing blood in many fields that fast. They seem like failing anything they have been doing since Bill went to enjoy his life. I just checked Google Analytics, I know this can not be all exact numbers but still very interesting...
Firefox leading woth 60-65% in browsers and most interestingly second place is Chrome! with about 20% and Explorer comes third with only around 12%. Can you imagine a browser shipped with the operating system (since most people don't even think about installing another) is getting so low usage. In operating systems Microsoft is still dominating around 76% where apple can only get 13% and linux following about 10% (also keep in mind windows has more illegal installed copies than mac os). However the reason is not really because of Windows success. Apple is demanding very high prices, and most pcs are already shipped with Windows installed so most people don't even bother to give a shot to linux. Linux is running fast, they also had a good acceleration with netbooks. My mum who refused to use openOffice a year before is now using a netbook with linux and open office! Microsoft may think the pc vendors are quite happy with the deals but with such a progress in linux world they may start to cancel the deals and once the pandoras box is open nothing can stop it and if Microsoft lose the advantage of bulk vendor licensing not much people will left buying licences from them. They already lost enterprise software development to Java, mobile world to iPhone and internet to google...
What can they do? well Microsoft really needs a premium class OS which can compete with Mac OS in term os visuality, easy of use with features like multi touch support etc...(which i dont think Winows 7 can!!) They may work with PC manufacturers to produce standartized and high quality hardware with great integration and compability woth the OS. Meanwhile they need to have a stripped down version of Xp for daily, business and netbook users who want performance overall everything. This version may be open sourced and even distribute free or cheap so that they can maintain their community. Google is also coming with their OS and there are many easy to use and successfull linux distros. They need to have cheap, open, fast but also a stable OS which Xp can be a candidate.
Microsoft has a great advantage, since Java is now backed with a vendor like Oracle now they can open their development platforms and form their community. They are not alone in the playground any more so they need to accept the rules. They must open their standarts and accept other standarts. Windows mobile is in ruins, they must realise thephone fuctionality is priority and the device should be capable besides that (not like the currecnt heavy unstable OS with poor phone fuctionality).
Google is smart and doing great, they are taking Java into another level and building mant tools, services and facilities for people. While doing that they also make everyone believe they are not evil. They also do things for profit but they know how to make indirect profit which microsoft also needs learn.
If not??? well google and apple will take over the world with new tech OSs, computers, cloud computing, sdks, mobile devices.. and Microsoft, well probably people will say they produce nice mouses...
I am not an enemy of Microsoft, I want them to stay alive so their competitors can keep their quality, so this is a open letter, start innovating and generates less direct revenues..